mun2, TELEMUNDO LAS VEGAS (KBLR) AND FREMONT STREET EXPERIENCE BRING SIXTH ANNUAL “DESCARGA” SUMMER CONCERT SERIES TO LAS VEGAS
Latin Music Superstars Beto Cuevas, Larry Hernandez Confirmed to Perform
mun2, Telemundo Las Vegas KBLR, and Fremont Street Experience to bring its sixth annual Descarga summer concert series to Las Vegas. Building on the success of Descarga’s Universal Studios Citywalk series, “Descarga 2012 in Las Vegas” will bring two unprecedented free, Latin music concerts starting July 14th with a live performance by Latin superstar Beto Cuevas. On Saturday July 28th the summer concert lineup welcomes Larry Hernandez, #1 Billboard Regional Mexican music sensation and star of mun2’s upcoming reality series “Larrymania.”
The series will be hosted by mun2 on-air talent Yarel Ramos (Reventon with Yarel) and Guadalupe Venegas (18 & Over). Shows start at 8pm and will feature the below performances:
Saturday July 14:
· Beto Cuevas – Former lead singer of the hit Chilean rock band “La Ley” with whom he recorded 10 albums and sold millions of copies worldwide, and earned several award nominations including a Grammy, Latin Grammy, and MTV award. He recently released his solo album “Transformacion.”
· Jotdog – Mexican pop band formed in Mexico City consisting of Maria Barracuda and Jorge “La Chiquis” Amaro. Their recognizable sounds of melodic instrumentals and electronic influences have received them nominations for the MTV Video Music Awards Latin-American and the Latin Grammy Awards.
Saturday July 28:
· Larry Hernandez – One of the most recognized faces in Regional Mexican music who has raised the ranks by singing some of the genres traditional music while injecting his own edgy lyrically rich style. Hernandez has earned a substantial following both in the digital world as much as on stage.
· El Pelon del Mikrofono – Mexican artist known for his unique contribution to the music genre known as Movimiento Tribal and recently released “La Cumbia Tribalera.”
Both concerts will take place on the 3rd Street Stage under Fremont Street Experience’s Viva Vision, the world’s largest video screen which is 1,500 feet long, 90 feet wide and contains 12.5 million LED lights.
mun2 will be shooting an episode of its new reality series “Larrymania” on location. The series, which premieres fall 2012, offers Hernandez’s fans a never-before-seen look at the Mexican regional artist’s fast-paced life, following the star as he tackles his demanding life on tour, while balancing his role as a father, a son and his camera-ready celebrity lifestyle. The network will also be shooting on location an episode of its music countdown show “18 & Over.”
Entering its sixth consecutive year, “Descarga” is the summer destination for Latin music fans in Southern California with over 200,000 fans enjoying free outdoor music. Past artists include Luis Fonsi, Reik, Jencarlos Canela, Banda Los Recoditos, Natalia Jimenez, Flex, Joey Montana, Dylan y Lenny, El Potro de Sinaloa and Patrulla 81.
For a full event schedule and more information on the festival’s featured artists, visit mun2’s website at mun2.tv.
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mun2 (mun-dos) is the lifestyle Hispanic cable network for today’s generation YLA (Young Latino Americans), 18-34. As the leading bicultural network that amplifies the Latino experience, mun2 is culturally relevant and uniquely American. From reality to music, on-air to digital, mun2 creates original content across a multi-screen platform. As the only nationally measured bicultural cable network by Nielsen, mun2 has an increased distribution to 37.5 million households, and is a part of Telemundo Media, a division of NBCUniversal.
Telemundo Communications Group, LLC & Subsidiaries (“Telemundo”), a division of NBCUniversal, is a world-class media company, leading the industry in the production and distribution of high-quality Spanish-language content across its multiplatform portfolio to U.S. Hispanics and audiences around the world. Telemundo’s multiple platforms include Telemundo, a Spanish-language television network featuring original productions, theatrical motion pictures, news and first-class sports events, reaching 94% of U.S. Hispanic viewers in 210 markets through its 14 owned stations, 1 independent station (WKAQ in Puerto Rico), 46 broadcast affiliates, and over 1,000 cable affiliates; mun2, the preeminent voice for bicultural Hispanics in the U.S., reaching over 35 million U.S. TV households nationwide on digital and analog cable, satellite and free television; Telemundo Digital Media, which leverages Telemundo’s original content for distribution across digital and emerging platforms including mobile devices and telemundo.com and mun2.tv; and Telemundo Internacional, the company’s international distribution arm which has positioned Telemundo as the second largest provider of Spanish-language content worldwide by syndicating content to more than 100 countries in over 35 languages.
About Fremont Street Experience:
Fremont Street Experience is a five-block entertainment complex located in historic downtown Las Vegas. Fremont Street Experience features Viva Vision, the world’s largest video screen which is 1,500 feet long, 90 feet wide and suspended 90 feet above the urban pedestrian mall. Viva Vision features nightly spectacular light and sounds shows with 12.5 million LED lights and a 550,000-watt sound system. Fremont Street Experience is a one-of-a-kind venue which includes free nightly concerts and entertainment on three stages. With direct pedestrian access to 10 casinos, more than 60 restaurants and specialty retail kiosks, Fremont Street Experience attracts over 17 million annual visitors. Fremont Street Experience can be found online at www.vegasexperience.com.